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New Visual Layout for a Health Tech Startup’s Communication Materials

The Client

IMEN is revolutionizing healthcare diagnostics with its innovative, lensless palm-sized microscope technology.

From June to August 2024, we collaborated with IMEN to design their brand and redesign their communication materials (investor deck and one-page flyer) based on their new brand identity.

Learn More About Our Collaboration ➡

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The Challenge

As the designers of their brand, IMEN also requested to update their investor deck and one-page flyer. They needed these communication materials to align with their new brand identity, ensuring they were more clear, structured, and modern.

Our Solution

We took a comprehensive approach, carefully redesigning IMEN’s investor deck and one-pager to reflect their updated brand aesthetics. This involved incorporating their new color palette, typography, and visual elements, creating layouts that communicated their message more effectively.

We emphasized clarity and flow, ensuring potential investors could grasp IMEN’s unique value proposition at a glance.

Investor Deck

Before

After

Before

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After

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One-Page Flyer

Before

After

The Impact of Our Collaboration with IMEN

The redesigned materials not only reinforced IMEN’s brand but also enhanced their ability to communicate complex information in a compelling, digestible manner. As a result, they experienced increased engagement and interest from potential investors and partners.

I had the pleasure of working with Laila on our R2B project, where she played a crucial role in developing our branding and communication materials. Thanks to her expertise, our project has a solid and professional identity. Laila’s work ensured that our communication was straightforward and impactful, helping us present our ideas effectively.

Laila is an easy-going person with a positive attitude and a genuine willingness to help. She was always responsive and ready to go the extra mile to ensure the project’s success. Collaborating with her was a pleasure, and I highly recommend her for any future endeavors in branding and communications.

Igor Shevkunov

Founder, IMEN

IMEN’s Future with Design and Disrupt

Due to the success of our collaboration, IMEN has entrusted us with the design and development of their upcoming company website, further solidifying our partnership.

Here’s Why IMEN Chose Design and Disrupt

Our deep understanding of IMEN’s brand, attention to detail, and commitment to delivering designs that resonate made us the ideal partner for their journey.